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Minggu, 10 November 2013

Claudia Hetharia

     Hi, i’m  Claudia Savirly Hetharia and you can call me Claudia or Virly. I was born in Bogor, January  15th 1996. It means that I’m seventeen years old right now. I’m a student at Gunadarma University in English Department. I moved from Puncak to Depok. Here, I live at Jl. Pama’an Tugu kec. Cimanggis - Depok. I spend my time to watching movies and listening to the music when I get bored .

  

      I love banana and  youghurt soooo muchhhhhh…


 



     My favorite stuff is dreamcatcher,In Native American culture, dreamcatcher is a handmade object based on a circle of willow, which is woven a loose net. Dreamcatcher is then decorated with personal items and holy like feathers and beads (source wikipedia).According to the legend of the Indians, Dreamcatcher's got a lot of meaning and is usually used for catching good dreams. As for the nightmare believed to be trapped in rope temalinya then disappear along with the rising sun. (source Gadis magazine)




Sabtu, 09 November 2013

Tugas Softskill I



Fresh Water
Claudia’s ESTER ICE
                                                as sweet as you are…    

 

Tugas Softskill II



Advertising

Advertising or advertizing is a form of marketing communication used to encourage, persuade, or manipulate an audience (viewers, readers or listeners; sometimes a specific group) to take or continue to take some action. Most commonly, the desired result is to drive consumer behavior with respect to a commercial offering, although political and ideological advertising is also common. This type of work belongs to a category called affective labor.
In Latin, ad vertere means "to turn toward." The purpose of advertising may also be to reassure employees or shareholders that a company is viable or successful. Advertising messages are usually paid for by sponsors and viewed via various traditional media; including mass media such as newspaper, magazines, television commercial, radio advertisement, outdoor advertising or direct mail; or new media such as blogs, websites or text messages.
Commercial advertisers often seek to generate increased consumption of their products or services through "branding," which involves associating a product name or image with certain qualities in the minds of consumers. Non-commercial advertisers who spend money to advertise items other than a consumer product or service include political parties, interest groups, religious organizations and governmental agencies. Nonprofit organizations may rely on free modes of persuasion, such as a public service announcement (PSA).
                                              

Advertising
Non-commercial advertising
Non-commercial advertising is sponsored by or for a charitable institution or civic group or religious or political organization. Many noncommercial advertisements seek money and placed in the hope of raising funds. Others hope to change consumer behavior. So the main goals of noncommercial advertising are:
  • Stimulate inquires for information
  • Popularize social cause
  • Change activity habits
  • Decrease waste of resources
  • Communicate political viewpoint
  • Improve public attitude
  • Remind people to give again.
So called word-of-mouth advertising is a person to person communication that is perceived as being noncommercial, concerning goods or services: it is face-to-face product related communications between and among the friends, relatives and others. Because it is noncommercial, it is usually seen as being an unbiased source of information.
Example:
  



Commercial advertising

Commercial Advertisements are Advertisements that offer goods and services. Most of the Ads that we see in many places is a commercial advertisement.
Commercial advertisers often seek to generate increased consumption of their products or services through "branding," which involves associating a product name or image with certain qualities in the minds of consumers.
Example:
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Advertising
EXAMPLES OF PUBLIC SERVICE ADVERTISING